CREATIVE DIRECTION ⊛ BRAND & IDENTITY DESIGN
Homebody Beauty
I worked with my client Kennedy of Homebody Beauty to design a cohesive, lite brand and identity design package. Working on a tight timeline and budget, I was able to cut to the chase and understand her desired vibe and deliver a fun, organic, calm and high end brand that’s still approachable and laid-back.
Working with an existing logo she created as the base inspiration, I elevated Kennedy’s new branding with a modern update without losing the whimsy inherent in her brand.
